Its not new that a company is going to en cash the fame and popularity of a celebrity in the company’s favor as many of the big brand of the world who are working in different concerns of life, has hired a lot of the celebrities either they are concern to showbiz industry of the world or other fields, to make their products more demanding and famous for the people.
Well, here i am going to tell your the recent sign up of a Hollywood top celebrity with a cosmetic company for a product that has been especially designed for the Hair care. Katies Holmes has been pronounced as the new face of international company named as Alterna Professional Haircare.
It has been reported by the co owner of the Alterna Professional Haircare that 34-year old American actress and model Katies Holmes has signed up with the company and he is the new face of the brand. She has just proved that however she is facing challenges in her personal life but she have a smooth approach over her professional ventures as a week ago she has been named as the brand face of Bobbi Brown but that was just the beginning and now she have got more.
Well, during her interview after becoming the face of the brand she said that, “I love that Alterna uses natural and organic ingredients and stays away from harsh chemicals like sulfates and parabens. It’s good for my hair and good for the earth, so I feel good using it.” Further she said, “Alterna products have transformed my hair. I like to keep it simple. When it comes to hair, great style should be sustainable. Using the right products means you don’t have work as hard to look and feel your best.”
While the President of Alterna Professional Haircare Mr. Joan Malloy said about the mother of one that, “Katie is a fashionista, a mother and an entrepreneur. In short, she is our consumer. Being an actress who emotes natural luxury and individuality and accessibility, this was the perfect opportunity for us to come together.”
The professional life of Katies was not well right from the time when she get divorced from the Tom cruise but now it seems that she have a new turn and it will be the new start of her career.